“i’m” making a difference (with Bill Gates’ money)
October 2nd, 2007 by Eric
As you probably know by now, we’re not big fans of Microsoft and their monopolistic, competition-smothering business practices. But, as we’ve said a few times before, Mr. Gates and his wife are rather altruistic when it comes to social responsibility. So if you just can’t yet bring yourself to put free, open source zeros and ones into your collection of binary code, and you use Windows Live Messenger as your chatting software, you can still make a little social progress.Live Messenger is starting a new initiative that makes a donation to a progressive cause every time you CTC with your BFF (care to chat with your best friend forever). Here it is in their own words:
Every time you start a conversation using i’m, Microsoft shares a portion of the program’s advertising revenue with some of the world’s most effective organizations dedicated to social causes. We’ve set no cap on the amount we’ll donate to each organization. The sky’s the limit.
Which organizations are involved? Glad you asked.
- The American Red Cross
- Boys and Girls Clubs of America
- The Humane Society of the United States
- The National AIDS Fund
- The National Multiple Sclerosis Society
- Ninemillion.org
- Sierra Club
- StopGlobalWarming.org
- Susan G. Komen for the Cure
- U.S. fund for UNICEF
All you have to do is decide which cause you want to support, then plug the text code that corresponds to that organization in the “display name” field. There are more complete instructions here.
It’ll take 30 seconds. So check it out, plug in the code, and start spending Microsoft’s money to save the world.
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